Personal eCommerce site “LOHACO by ASKUL” deploys Xandr’s Monetize Ad Server to drive higher revenue, greater operational efficiency and ad product innovation.
Piemme increases revenue by monetizing consentless traffic with Simple Ads.
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Omnicom Germany leverages Xandr Curate to maintain their own marketplaces:OMX and OMG Marketplaces.
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WebAds Italy sees uplift in revenue and improves user experience by adopting Prebid Server Premium.
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Get global advice on key trends and the steps that both buyers and sellers can take to fully embrace digital video.
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Omnicom Media Group, smg Advertising and Xandr demonstrate the use of Programmatic Guaranteed as an additional inventory source for special formats.
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Yahoo! JAPAN experiences revenue uplift and ease of setup by leveraging Xandr’s header bidding technology across its multiple publisher partners.
Yahoo! JAPANは、Xandrのヘッダー入札技術を活用し、複数のパブリッシャーパートナーに 対して、簡単なセットアップで収益向上を実現しました。
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GroupM Premium Supply (GPS) & Xandr enabled Mindshare to improve visibility and lower prices, leading to great campaign results for Swiss Airlines.
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Through Xandr Curate, 77Agency was able to create a differentiated video supply strategy and reach video inventory at scale for its customer.
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A magazine covering the latest technologies, thinking and collaborations driving media & advertising.
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Microsoft News and MSN monetize their premium video inventory from the world’s best journalists with Xandr Monetize across the globe.
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Learn how advertisers are using data and automation to bring video into the future with our State of Convergence and Advanced TV report.
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PREX as part of Mediaplus Group and delta pronatura leveraged the Shared Campaign Identifier (SCID) to gain full transparency over their media investment along the supply chain.
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Our VP of Marketplace Development, Alex Chatfield, sat down with MediaVillage to talk about how the Olympics viewing experience is evolving and the impact that CTV advertising will have for advertisers in reaching their target audiences during large-scale sporting events.
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A guide for buyers and sellers navigating a new path to programmatic advertising.
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OMD Spain and Renault relies on Xandr Invest to centralise CTV buying.
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In March 2021, Xandr in partnership with IAB Europe conducted an industry poll to understand the attitudes and behaviours to programmatic supply strategies.
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In this guide, we explore buyers’ challenges in their supply strategies, primary opportunities behind curated marketplaces, and their future within identity and Connected TV landscape.
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